About Us

Helping you define the next chapter of your story

We make coaching and training affordable for people in charity, sustainability, or the creative arts. We're qualified coaches, copywriters and workshop hosts, and we work with Teams, CEOs, leaders, individuals, activists, stakeholders - anybody who wants to create a different, more compassionate world, for their loved ones, neighbours, and future society.

Book a FREE 15-minute consultation

How to achieve your mission

But before you commit to anything

Call us.


Let's have a free 15-minute chat.

Tell us about your mission. 


How's it going so far?

How have you grown as a business, charity, arts organisation, or social movement? What's getting in the way of future growth? 

You know better than most people: the world is at a turning point. 

You're here to help, but you're vying for clicks, donations, funding, investment, support, and public awareness.

It's never easy.

We specialise in training organisations to develop who they are internally, as well as their public image.

Take us up on a budget taster session.

Make incredible gains in just a couple of hours.

Let us invigorate your management, staff or key stakeholders. 


Let us reconnect you and your team with your core brand values.


Set goals.

Develop your image, your tone of voice.


Take action. 

If you like what we do, we'll work with you over a 6 month period and help you maximise and monitor your outreach and progress. 

Don't leave anything to chance.

Write your own history.

Make your next pages

a Defining Chapter.



(Toast Ale)

"Just had an incredible 3-hour team-training workshop with Sean at Defining Chapter. Looked at our founding values, used creative brainstorming techniques, massively bonded as a team, and somehow also managed to communicate more effectively whilst getting to the know the ins and outs of our various departments. We achieved so much in a single session - can't recomnend them highly enough!



"Defining Chapter helped me and my colleagues through the process of creating and refining content for a series of ESL textbooks - the motivation and creative input he inspired in our team led to the project being a huge success. highly recommended!"


Founder & Public Speaker

"Working with Defining Chapter, I was able to quickly develop some elegant and engaging website copy for the academic/policy institute that I run. In addition, I was helped to refine my ideas for a TED talk application, and to embark upon the next stages of my professional journey with greater clarity. I would highly recommend them to anyone!"